Discover the top five best-selling print-on-demand (POD) products that dominated Mother's Day 2024, offering insights critical for a successful 2025 selling season. This comprehensive analysis highlights market trends, consumer preferences, and key statistics illustrating the growth and profitability of the POD industry during this pivotal shopping period. Gain valuable foresight into emerging product categories, ensuring your business stays ahead of competitors in the coming year. 

A Record-Breaking Year for POD

Mother's Day 2024 marked a significant milestone in the print-on-demand (POD) industry, reflecting the growing consumer preference for personalized gifts. In the United States alone, consumers spent approximately $33.5 billion on Mother's Day gifts, with an average expenditure of $254.04 per person. This surge in spending underscores the holiday's importance in the retail calendar.​

Time shoppers make purchases during the Mother's Day holiday (Source: Optimove Insights Mother’s Day Shopping Survey)

Globally, the POD market was valued at $10.2 billion in 2024, with projections indicating a growth to nearly $103 billion by 2034, representing a compound annual growth rate (CAGR) of 26%.  This robust growth is driven by the increasing demand for customized products and the convenience offered by POD services.​

In the United Kingdom, Mother's Day spending reached an estimated £1.4 billion in 2024, highlighting the holiday's significance across different markets.  The consistent year-over-year growth in Mother's Day spending presents a lucrative opportunity for POD businesses to capitalize on this trend.​

Top 5 Best-Selling POD Products for Mother's Day 2024

1. Personalized Jewelry

Customized jewelry items, such as engraved necklaces and bracelets, topped the list of best-selling POD products for Mother's Day 2024. Consumers favored pieces that allowed for personal touches, including names, birthstones, and special messages. The jewelry market for Mother's Day was projected to reach $7 billion, highlighting the demand for meaningful, personalized gifts. ​

2. Custom Apparel

Apparel items, including matching "Mama and Me" outfits, personalized t-shirts, and hoodies, saw significant sales. These coordinated clothing sets provided a fun and meaningful way for families to celebrate together.

These products appeal to a wide audience seeking unique and heartfelt gifts. The versatility and practicality of custom apparel make it a staple in Mother's Day gifting. ​

3. Home Decor Items

Personalized home decor POD products, such as custom wall art, pillows, doormats and blankets, were popular choices. These items allow customers to add a personal touch to their gifts, making them more special for recipients. The home decor segment in the POD market continues to thrive due to its ability to blend functionality with personalization. 

4. Drinkware

Custom mugs and tumblers with personalized messages or designs were among the best-selling items. These practical yet sentimental gifts are a staple for Mother's Day shoppers. 

Customized mugs remained a top favorite, with designs featuring names, heartfelt messages, and family photos. These items offer both utility and sentimental value, making them a go-to gift choice. Sellers reported significant sales volumes, particularly for designs that allowed for personalization. ​

5. Accessories

Personalized accessories, including tote bags and phone cases, also ranked high in sales. Their functionality combined with customization options makes them attractive gift choices. These items cater to a broad demographic, offering both style and practicality. ​

Forecast for Mother's Day 2025 Sales Season

Looking ahead, the POD market is expected to continue its upward trajectory. The global market size is projected to grow from $10.2 billion in 2024 to $12.96 billion in 2025, reflecting a compound annual growth rate (CAGR) of 26%.In the U.S., the market is anticipated to increase from $2.53 billion in 2024 to approximately $3.68 billion in 2025. ​

U.S. Print On Demand Market Size From 2024 To 2034 (USD Billion) (Source:https://www.precedenceresearch.com/print-on-demand-market)

To capitalize on this growth, POD businesses should focus on:

• Personalization: Offering customizable products that resonate with individual customer preferences.​

• Early Marketing: Initiating marketing campaigns well in advance to capture early shoppers.​

• Product Diversity: Expanding product lines to include a variety of items catering to different tastes and preferences.​

By aligning product offerings with consumer trends and preferences, POD businesses can maximize their success during the Mother's Day 2025 sales season.​